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Entertainment
'Toxic' crosses ₹300 crore on day 6 as box‑office momentum eases
✍️ Business Standard
🗓 02 Sep 2026, 02:10 AM
👁 3
The Bollywood film 'Toxic' reached a cumulative collection of ₹300 crore on its sixth day, though its daily earnings showed a slowdown.
The latest box‑office figures released by trade analysts indicate that the Hindi‑language thriller 'Toxic' amassed a total of ₹300 crore in India by the end of its sixth day of release. The film opened to strong occupancy across multiplexes and single‑screen theatres, driving an impressive opening weekend.
However, day‑six data shows a modest dip in daily earnings compared with the previous day, suggesting the initial hype is beginning to temper. Industry observers attribute the slowdown to a combination of mixed word‑of‑mouth and the arrival of competing releases.
Despite the deceleration, the ₹300‑crore milestone places 'Toxic' among the few domestic titles to breach the three‑hundred‑crore mark within a week, underscoring its commercial appeal. Producers are likely to focus on sustaining audience interest through promotional pushes in the coming days.
The film’s performance continues to be monitored closely by distributors, who see the trend as a bellwether for upcoming releases in the busy summer window.
However, day‑six data shows a modest dip in daily earnings compared with the previous day, suggesting the initial hype is beginning to temper. Industry observers attribute the slowdown to a combination of mixed word‑of‑mouth and the arrival of competing releases.
Despite the deceleration, the ₹300‑crore milestone places 'Toxic' among the few domestic titles to breach the three‑hundred‑crore mark within a week, underscoring its commercial appeal. Producers are likely to focus on sustaining audience interest through promotional pushes in the coming days.
The film’s performance continues to be monitored closely by distributors, who see the trend as a bellwether for upcoming releases in the busy summer window.