📷 Image: Wikimedia Commons / Saregama (His Master's Voice)
Business
Saregama to Invest ₹1,200 Crore in Content Over FY28-FY30
✍️ The Economic Times
🗓 09 Nov 2026, 08:17 PM
👁 17
Music label Saregama announced a ₹1,200 crore spend on content creation and acquisition for the fiscal years 2028 to 2030.
Saregama, one of India’s oldest music and media houses, has outlined a ₹1,200 crore investment plan for content development and acquisition spanning fiscal years 2028 to 2030.
The company intends to allocate the funds across original programming, strategic acquisitions, and technology upgrades to strengthen its digital footprint.
This move comes amid a broader industry push to produce high‑quality, locally relevant content for streaming platforms and other media channels.
While the company has not yet disclosed specific projects or timelines, the announcement signals a significant commitment to expanding its content portfolio in the coming years.
The company intends to allocate the funds across original programming, strategic acquisitions, and technology upgrades to strengthen its digital footprint.
This move comes amid a broader industry push to produce high‑quality, locally relevant content for streaming platforms and other media channels.
While the company has not yet disclosed specific projects or timelines, the announcement signals a significant commitment to expanding its content portfolio in the coming years.