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Entertainment
Mohd Zeeshan Ayyub: Money Flow into Theatres Could Bring Back Audiences
✍️ The Times of India
🗓 11 Aug 2026, 09:48 AM
👁 4
Cinema expert Mohd Zeeshan Ayyub has said that a resurgence of financial investment in theatres could entice audiences back to the big screen.
Cinema expert Mohd Zeeshan Ayyub recently remarked that a renewed flow of money into theatres could encourage people to return to the cinema hall. He made the statement in a statement reported by The Times of India.
Ayyub’s comment comes at a time when the Indian film industry is grappling with declining theatre attendance after the pandemic. He suggested that increased revenue could help theatres improve facilities, marketing and overall experience.
The expert’s observation highlights the link between financial health of cinema venues and audience turnout, a factor that industry stakeholders are closely monitoring as they plan the next phase of recovery.
Ayyub’s comment comes at a time when the Indian film industry is grappling with declining theatre attendance after the pandemic. He suggested that increased revenue could help theatres improve facilities, marketing and overall experience.
The expert’s observation highlights the link between financial health of cinema venues and audience turnout, a factor that industry stakeholders are closely monitoring as they plan the next phase of recovery.