Maharashtra Govt Eyes Investment in Tech-Driven Marathi Films to Capture Gen Z Audience

The Maharashtra government has announced plans to invest in Marathi films that use cutting‑edge technology, aiming to attract the growing Gen Z audience. The initiative is part of a broader cultural strategy to modernise regional cinema and boost local production. By providing financial support and technical resources, the government hopes to encourage filmmakers to experiment with new formats and storytelling techniques. Industry insiders say the move could position Maharashtra as a hub for innovative Marathi cinema.