📷 Image: Wikimedia Commons / Verghese TK
Entertainment
Kangana Ranaut slams Kriti Sanon's Raksha Bandhan ad as ‘creepy’
✍️ Hindustan Times
🗓 25 Aug 2026, 06:51 AM
👁 2
Actress Kangana Ranaut criticised the Raksha Bandhan commercial featuring Kriti Sanon, questioning the bikini attire and calling the ad creepy.
Bollywood star Kangana Ranaut took to social media to denounce a recent Raksha Bandhan advertisement starring fellow actress Kriti Sanon. In the commercial, Sanon appears in a bikini while tying a Rakhi to a male figure, a visual that prompted Ranaut to label the ad "creepy" and ask, "Why would you tie your brother a Rakhi in a bikini?".
Ranaut's comment quickly trended on Twitter, sparking a debate over the portrayal of traditional festivals in contemporary advertising. While some users defended the ad as a bold, modern take on the festival, others echoed Ranaut's concerns about appropriateness and cultural sensitivity.
The brand behind the advertisement has not issued an official response as of now, and the controversy highlights ongoing discussions in the Indian entertainment industry about the balance between creative freedom and respect for cultural symbols.
Ranaut's comment quickly trended on Twitter, sparking a debate over the portrayal of traditional festivals in contemporary advertising. While some users defended the ad as a bold, modern take on the festival, others echoed Ranaut's concerns about appropriateness and cultural sensitivity.
The brand behind the advertisement has not issued an official response as of now, and the controversy highlights ongoing discussions in the Indian entertainment industry about the balance between creative freedom and respect for cultural symbols.