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Business
JioHotstar Expands to UK, Canada and Singapore with New Streaming Service
✍️ Analytics Insight
🗓 02 Sep 2026, 06:38 PM
👁 4
India’s JioHotstar has officially rolled out its streaming platform in the United Kingdom, Canada and Singapore, marking its first foray into overseas markets.
JioHotstar, the digital streaming arm of Reliance Jio, announced the launch of its platform in three new territories – the United Kingdom, Canada and Singapore. The rollout represents the company’s first entry into overseas markets and targets the sizable Indian diaspora as well as local audiences interested in Indian content.
The service will carry a blend of Bollywood films, popular Indian TV series, live sports and original productions, with subtitles and regional language options to suit each market. Subscription fees have been set in line with local pricing norms to attract cost‑conscious consumers.
Industry analysts view the expansion as a strategic move to diversify revenue streams, boost advertising earnings and challenge global players such as Netflix and Amazon Prime Video. JioHotstar plans to track subscriber growth closely and may explore additional launches in other regions later this year.
To ensure smooth delivery, the company has secured partnerships with local telecom and broadband providers, facilitating high‑quality streaming across the three countries.
The service will carry a blend of Bollywood films, popular Indian TV series, live sports and original productions, with subtitles and regional language options to suit each market. Subscription fees have been set in line with local pricing norms to attract cost‑conscious consumers.
Industry analysts view the expansion as a strategic move to diversify revenue streams, boost advertising earnings and challenge global players such as Netflix and Amazon Prime Video. JioHotstar plans to track subscriber growth closely and may explore additional launches in other regions later this year.
To ensure smooth delivery, the company has secured partnerships with local telecom and broadband providers, facilitating high‑quality streaming across the three countries.