📷 Image: Wikimedia Commons / Kannan Shanmugam, Shanmugam studio, Kollam
Sports
Indian Football League signs Star Cement as official partner for 2026-27 season
✍️ Telangana Today
🗓 14 Nov 2026, 04:17 AM
👁 18
The Indian Football League announced a multi‑year partnership with Star Cement, securing the company's support for the entire 2026‑27 season.
The Indian Football League (IFL) confirmed that Star Cement will serve as its official partner for the complete 2026-27 season. The agreement, disclosed by Telangana Today, marks the cement manufacturer’s entry into top‑flight Indian football sponsorships.
Under the deal, Star Cement’s branding will appear across league venues, broadcast graphics and digital platforms throughout the season, providing the company with nationwide visibility. The partnership is expected to bolster the league’s commercial portfolio and aid in funding operational costs, including stadium upgrades and player development programmes.
League officials indicated that the collaboration aligns with IFL’s strategy to attract long‑term corporate partners that can contribute to the sport’s growth in India. Star Cement’s management expressed enthusiasm about supporting football’s expanding fan base and leveraging the sport’s popularity to reinforce its brand image.
The 2026-27 calendar, featuring clubs from across the country, will now proceed with Star Cement’s backing, promising enhanced fan experiences and potential community outreach initiatives tied to the sponsor’s corporate social responsibility agenda.
Under the deal, Star Cement’s branding will appear across league venues, broadcast graphics and digital platforms throughout the season, providing the company with nationwide visibility. The partnership is expected to bolster the league’s commercial portfolio and aid in funding operational costs, including stadium upgrades and player development programmes.
League officials indicated that the collaboration aligns with IFL’s strategy to attract long‑term corporate partners that can contribute to the sport’s growth in India. Star Cement’s management expressed enthusiasm about supporting football’s expanding fan base and leveraging the sport’s popularity to reinforce its brand image.
The 2026-27 calendar, featuring clubs from across the country, will now proceed with Star Cement’s backing, promising enhanced fan experiences and potential community outreach initiatives tied to the sponsor’s corporate social responsibility agenda.