📷 Image: Wikimedia Commons / Ministry of Culture
Entertainment
Designer Arpita Mehta on Building Her Label and Styling Bollywood Stars
✍️ Filmfare
🗓 11 Nov 2026, 11:36 AM
👁 8
In an exclusive Filmfare interview, fashion designer Arpita Mehta shares how she launched her own label, outfits Bollywood personalities, and carved a distinct fashion identity.
Filmfare’s exclusive interview features Indian fashion designer Arpita Mehta, who detailed the journey of establishing her own clothing label. She explained the challenges of creating a brand that reflects her personal aesthetic while meeting the commercial demands of the market.
Mehta also spoke about her experience dressing Bollywood actors, describing how she balances star preferences with her design ethos. She highlighted specific projects that helped her gain visibility in the film industry, noting the importance of collaboration with stylists and directors.
Finally, the designer reflected on the evolution of her creative identity, emphasizing the need to stay authentic while adapting to changing trends. Her narrative offers insight into the intersection of entrepreneurship and celebrity fashion in India.
Mehta also spoke about her experience dressing Bollywood actors, describing how she balances star preferences with her design ethos. She highlighted specific projects that helped her gain visibility in the film industry, noting the importance of collaboration with stylists and directors.
Finally, the designer reflected on the evolution of her creative identity, emphasizing the need to stay authentic while adapting to changing trends. Her narrative offers insight into the intersection of entrepreneurship and celebrity fashion in India.