BJP’s election outlay hits Rs 529 crore, over half spent in West Bengal

The Indian Express has disclosed that the BJP’s total spending in the most recent election cycle amounted to Rs 529 crore. Of this total, 54 per cent was earmarked for activities in West Bengal, indicating that more than half of the party’s resources were concentrated in the state. The heavy investment highlights West Bengal’s significance in the BJP’s electoral strategy, where it has been aiming to increase its foothold. Political analysts note that such a focused outlay can shape campaign intensity and voter outreach, though the direct effect on election outcomes is yet to be measured. The figures come from the party’s financial disclosures, as reported by the newspaper, offering a clear view of the scale of spending in the last cycle.